Great question. While Amazon unveiled a partially-telehealth offering in November (through their acquisition of One Medical), this is an Amazon Prime add-on subscription service for primary care and operates through insurance. This is very different from Hims' DTC business model offering free physician appointments for prospective and existing Hims subscribers. I expect Amazon to face challenges with their healthcare offering as it would take a complete overhaul to match that of Hims. Building a trusted brand in this space is also extremely difficult. In short, I don't see Hims as having any 1:1 competition today for these reasons and those discussed in the article.
Thanks for the writeup. Intriguing company. If you compare the products HIMs sells versus whats available on Cost+ drugs, HIMs is sometimes 2-3x more expensive. I get the convenience factor, but after a while won't customers churn they know what they want and find it cheaper elsewhere? Even the personalized products are generics (if im not wrong) . But I've spent about 1 hour looking at this , so am probably missing something.
Do you see Amazon has their competitor and can they beat Amazon.
Great question. While Amazon unveiled a partially-telehealth offering in November (through their acquisition of One Medical), this is an Amazon Prime add-on subscription service for primary care and operates through insurance. This is very different from Hims' DTC business model offering free physician appointments for prospective and existing Hims subscribers. I expect Amazon to face challenges with their healthcare offering as it would take a complete overhaul to match that of Hims. Building a trusted brand in this space is also extremely difficult. In short, I don't see Hims as having any 1:1 competition today for these reasons and those discussed in the article.
Thanks for the writeup. Intriguing company. If you compare the products HIMs sells versus whats available on Cost+ drugs, HIMs is sometimes 2-3x more expensive. I get the convenience factor, but after a while won't customers churn they know what they want and find it cheaper elsewhere? Even the personalized products are generics (if im not wrong) . But I've spent about 1 hour looking at this , so am probably missing something.